Work Study Abroad HQ occasionally publishes sponsored content from brands, organisations and institutions whose products or services are relevant to our audience. This page explains what that means, how it works and what our readers can expect.
What is a sponsored post
A sponsored post is a piece of content that has been paid for by a third party. It may be written by the sponsor and reviewed by our team, or written by our team in collaboration with the sponsor. Either way, it is published on School News and reaches our audience alongside our regular editorial content.
Sponsored posts are always clearly labelled. Every sponsored article on this site carries a visible disclosure at the top of the page so that readers know from the start that the content has a commercial relationship behind it.
What we accept
We only accept sponsored content that is genuinely relevant and potentially useful to our audience of students, graduates and professionals exploring international opportunities. This includes content from:
- Universities and colleges promoting programmes, open days or admissions.
- Scholarship and fellowship providers looking to increase awareness and applications.
- Language testing and preparation services.
- Immigration and visa consultancy firms.
- Online learning platforms and course providers.
- Financial services with products designed for international students or workers.
- Student accommodation and co-living providers.
- Travel, insurance and relocation services for people moving abroad.
We are open to other categories as long as the product or service has a clear connection to our audience and their goals.
What we do not accept
We will not publish sponsored content that is misleading, deceptive or designed to exploit our readers. This includes content that:
- Makes false or exaggerated claims about results, earnings or outcomes.
- Promotes services that charge for information that is freely available.
- Advertises visa schemes, job placements or admissions services that cannot be independently verified.
- Targets vulnerable applicants with high-pressure sales tactics or unrealistic promises.
- Promotes gambling, adult content, or anything unrelated to education and career development.
We reserve the right to decline any sponsored content proposal that does not meet our standards, regardless of the fee offered. Our audience’s trust is not for sale.
How we handle sponsored content editorially
Accepting payment for a post does not mean accepting the sponsor’s claims without question. All sponsored content published on School News goes through our editorial review process. This means:
- We check factual claims for accuracy before publishing.
- We ensure the language is clear, honest and not misleading.
- We remove or flag anything that could give readers a false impression.
- We reserve the right to request changes before publication.
If a sponsor is unwilling to meet our editorial standards, we do not publish the content. No exceptions.
Sponsored content does not influence editorial coverage
A commercial relationship with a sponsor does not affect what we cover or how we cover it in our regular editorial content. We do not give preferential coverage to sponsors in our opportunity listings, guides or recommendations.
If we cover a university, programme or service in our editorial content, that coverage is based on its merits and relevance to our audience, not on whether the provider has paid for a sponsored post.
How it works for sponsors
If you are interested in publishing a sponsored post on School News, the process is straightforward:
- Get in touch. Email us at [contact@schoolnews.info] with a brief overview of your brand, what you would like to promote and your target audience.
- We review the fit.
- We will assess whether the product or service is relevant to our readers and whether the content would meet our editorial standards.
- We agree on terms. This includes the format, topic, timeline, placement and pricing.
- Content is created. Depending on the arrangement, you provide the content for our review or we write it in collaboration with you.
- We review and publish. All content goes through our editorial check before it goes live.
- Once approved, it is published with a clear sponsored label.
Pricing
Sponsored post pricing varies depending on the format, placement and scope of the content. We are happy to discuss options that fit your budget and objectives. Contact us at [contact@schoolnews.info] for a conversation about what would work best.
For readers
We understand that sponsored content can raise questions about trust and editorial independence. Our commitment to you is simple. We will always tell you when content is sponsored. We will never let a payment compromise the accuracy or honesty of what we publish. And we will never accept money from a brand or service we would not feel comfortable recommending to our own community.
If you ever feel that a sponsored post on this site is misleading or does not meet the standards you expect from us, please let us know at [contact@schoolnews.info]. We take every concern seriously.